Consumer brands, commerce and routes to market.
From WMall in 2018 to NuShop in 2022 and then ShopDeck, the company’s journey has centred on a growing question for Indian MSMEs: what does it take to turn an online store into a sustainable business?
The Pant Project announced a ₹109 crore Series B led by Mirae Asset Venture Investments (India) on 19 October. Its next phase connects a fit-focused online business with a planned wider store network.
So/Facet announced ₹10 crore in seed funding led by Sauce on 19 October, ahead of its planned November online launch. The founders are taking a lab-grown diamond brand from pre-launch interest to retail.
